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532
Results for ‘wtf’
WTF Series
WTF are frequency caps?
September 19, 2022
Member Exclusive
Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend
May 7, 2024
WTF Series
WTF is MER?
July 19, 2022
Experimental Channels
The Rundown: Threads finally takes a step toward the fediverse
December 15, 2023
WTF Series
WTF is an ERG?
June 21, 2022
Sponsored
WTF is mobility data?
July 11, 2022
Member Exclusive
Marketing Briefing: Here are 5 trends you might have missed from Advertising Week
October 24, 2023
WTF Series
WTF are traffic acquisition costs?
September 16, 2022
Generative AI
AI Briefing: Gale debuts generative AI platform for media-buying
March 18, 2024
WTF Series
WTF is IAB Tech Lab’s Open Private Join and Activation?
June 20, 2023
Member Exclusive
Media Briefing: ‘Cloudflare is locking the door’: Publishers celebrate victory against AI bot crawlers
July 3, 2025
Member Exclusive
Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment
March 5, 2024
Member Exclusive
Marketing Briefing: How the short-form video boom is driving marketers to creators for content production
October 10, 2023
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