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Results for ‘tiktok’
Marketing on Platforms
Ad dollars stay the course on TikTok, ban or no ban
May 6, 2025
Member Exclusive
Digiday+ Research: TikTok usage and spend fall as U.S. ban looms
March 6, 2025
The Creator Economy
Why TikTok’s loss might be Instagram’s gain as Reels grows in content and audience
February 13, 2025
Marketing on Platforms
In Graphic Detail: Why TikTok still faces an uphill battle in the U.S.
February 2, 2026
Marketing on Platforms
TikTok ad execs are finally talking — just enough to keep Q4 intact
October 22, 2025
Marketing on Platforms
TikTok’s ongoing U.S. uncertainty has marketers rethinking next year’s budgets
October 20, 2025
Marketing on Platforms
TikTok’s confirmed U.S. deal still leaves unanswered questions
January 26, 2026
Member Exclusive
Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near
March 13, 2025
The Creator Economy
What now for TikTok creators after the latest ban delay, with Alyssa McKay
April 15, 2025
Brands in Culture
Ignoring political noise, TikTok works to shore up place in organic social hierarchy
August 22, 2025
Strategizing for the Future
Omnicom Media Group expands its TikTok relationship to include search keyword access
January 8, 2025
Marketing on Platforms
Marketers prepare for a world without TikTok as ban nears
December 16, 2024
Marketing on Platforms
With TikTok in limbo, YouTube Shorts cashes in
February 6, 2025
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