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3439
Results for ‘online video’
Brands in Culture
The ‘retirement’ of M&M spokescandies raises questions about viral marketing, edgy content
January 26, 2023
Brands in Culture
Inside NHL’s content strategy ahead of the Stanley Cup Finals
May 26, 2023
Strategizing for the Future
What marketers need to know about ‘Generation Zennial,’ from social media to buying habits
April 24, 2023
Brands in Culture
Online grocer Misfits Market tailors social media content to evolve with Gen Z, millennials
October 19, 2022
Gaming & Esports
How Epic Games is revamping the ecosystem of Fortnite Creative to sweeten the deal for in-game creators
May 9, 2023
Member Exclusive
Media Buying Briefing: Walmart moves to eliminate DSP waste for media agencies as its retail media profile rockets
October 4, 2021
Member Exclusive
Media Buying Briefing: Cinema advertising makes a play for more video ad dollars, but will buyers pay up?
January 30, 2023
Marketing
Canon returns to TV advertising after nearly a decade
November 3, 2022
Content & Commerce
Although Meta’s ad revenue is recovering, retail media may prove its biggest competition
May 4, 2023
Member Exclusive
Future of TV Briefing: TikTok’s revenue-sharing terms are turning off some creators
January 18, 2023
Brand Safety
ANA creates an educational program to target online hate speech
September 1, 2022
The Programmatic Marketer
Inside Google’s new PAIR workflow for advertisers, publishers
October 13, 2022
Marketing on Platforms
‘All these text based apps are screaming for space’: Social media professionals grapple with Twitter competitors
July 7, 2023
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