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12142 Results for ‘data’

Member Exclusive

CMO Strategies: Marketers say demographic data is most important for ad targeting on streaming platforms

May 7, 2024
Member Exclusive

Research Briefing: Marketers make the shift as Google actually kills the cookie

January 18, 2024
Evolving Agencies

Horizon’s Blu AI platform focuses on being a transparent business consultancy

December 10, 2025
WTF Series

WTF are synthetic audiences?

November 18, 2025
Content & Commerce

‘Things have changed’: Diageo pulls retail media upstream

January 26, 2026
Life Beyond the Cookie

‘We’re still in the infancy of it’: How first-party data is shoring up for marketers as third-party cookie deprecation starts

March 8, 2024
AI Revenue Generation

For the agentic-curious: WTF is the Agentic RTB Framework?

November 13, 2025
The Programmatic Publisher

The Trade Desk’s ‘premium internet’ shift stirs concerns among publishers over ad dollar allocation

May 28, 2024
AI Revenue Generation

Publishers quietly cut ‘six-figure’ deals via Snowflake’s AI licensing platform

May 29, 2026
Sponsored

The state of AI in media | How AI is transforming the business side of publishing

June 4, 2026
Work Life

Why Zoom’s AI privacy snafu should be a lesson for other companies

August 11, 2023
Sponsored

The state of identity: Evolving approaches to targeting, measurement and transparency

December 16, 2025
The Business of AI

From the Super Bowl to the Olympics, AI companies are spending more on AI-related advertising

August 2, 2024

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