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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    10851 Results for ‘ users’
  • Roblox programmatic advertising
    Gaming & Esports

    Roblox ecosystem appears unmoved following report on inflated numbers and child safety issues

    November 18, 2024
  • Zero-click Future

    Marketers question expensive AI visibility tools as inconsistent results fuel skepticism

    May 1, 2026
  • Media

    How Pinterest went from selling views to selling clicks and conversions, with CRO Bill Watkins

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  • The Business of AI

    Generative AI sparks brand safety concerns marketers know all too well

    July 18, 2025
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Marketing on Platforms

    Ad revenue or subscriptions: What’s more viable to Snap’s success as a business?

    December 25, 2024
  • AI Revenue Generation

    When bots look like buyers: agentic traffic causing new publisher headaches

    November 12, 2025
  • A measuring tape slightly open with eyes on the measure. Representing measurement for omnichannel strategies.
    The Creator Economy

    Roblox courts advertisers with fresh data on its ad effectiveness

    May 12, 2025
  • Brands in Culture

    As feeds become entertainment hubs, marketers rethink social’s role

    June 1, 2026
  • Member Exclusive

    Pitch deck: X leans on AI and performance in a bid to win ad dollars

    May 19, 2026
  • The Creator Economy

    ‘We have our understanding of what we accept or what we don’t accept’: Kick’s co-founder talks creator push and growing pains

    April 15, 2025
  • Super Bowl

    Tubi’s Super Bowl viewership highlights brands’ embrace of FAST channels

    February 14, 2025
  • Marketing on Platforms

    As social media platforms weigh up user experience vs. monetization, marketers struggle to keep up

    August 16, 2023
  • Zero-click Future

    GEO hype busted: How it differs (and how it doesn’t) from SEO

    March 10, 2026
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