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Electronic Arts has built its own ad server in a renewed push for ad dollars
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1535
Results for ‘ fair use’
Google on Trial
Google’s ad tech impact on publishers front and center during opening day of DOJ’s antitrust trial
September 10, 2024
Member Exclusive
Future of TV Briefing: The case for and against The Trade Desk’s CTV platform
November 27, 2024
The Business of AI
AI Briefing: Why eBay is adding more AI advertising tools for sellers
July 19, 2024
The Business of AI
AI Briefing: FTC cracks down on deceptive marketing tactics, fake reviews
September 27, 2024
Member Exclusive
Future of Marketing Briefing: In the age of AI, the CMO role gets a corporate makeover
September 19, 2025
Life Beyond the Cookie
Ad world is relieved but skeptical about Google’s decision to keep cookies in Chrome
July 23, 2024
Retail Revolution
Target’s ad business had a good year, but can it become a retail media powerhouse?
March 17, 2025
Sponsored
How the digital ad industry is preparing for profound change in 2024
December 21, 2023
Member Exclusive
Research Briefing: Publishers invest in programmatic ads despite budget and data challenges
June 6, 2024
The Programmatic Marketer
Advertisers once again try to crack open the secret sauce of platforms, this time with a savvier touch
June 14, 2024
Google on Trial
Ad tech rivals reveal how Google stifled competition in DOJ antitrust testimony
September 17, 2024
Member Exclusive
Future of TV Briefing: The 2025 glossary
August 27, 2025
Agency Culture
Inside the Omnicom-IPG meeting with consultants: What marketers learned — and what’s still a mystery
February 21, 2025
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