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    Brand Safety

    Should marketers ask harder questions of their brand safety and ad verification partners?

    November 6, 2024
  • The Programmatic Publisher

    The cases for and against The Trade Desk’s Top 100 List 

    June 4, 2024
  • Member Exclusive

    Media Briefing: Publishers’ audience authentication strategies are put to the test

    April 11, 2024
  • Life Beyond the Cookie

    ‘Dragging on for too long’: Ad execs sound off on the beginning of the end of third-party cookies in Google’s Chrome

    January 8, 2024
  • Member Exclusive

    Marketing Briefing: How the desire for cultural relevance is changing marketers’ planning cycles

    March 4, 2025
  • Member Exclusive

    Media Briefing: Publishers turn to other platforms to offset losses from Google search

    September 25, 2025
  • AI Revenue Generation

    Meta enters AI licensing fray, striking deals with People Inc., USA Today Co. and more

    December 5, 2025
  • Retail Revolution

    ‘There’s a point of diminishing returns’: Why retail media’s reckoning is said to be on the horizon

    September 19, 2024
  • Retail Media Rewritten

    Inside the C-Suite: Anthropologie launches Maeve as a new brand using influencers, TikTok and (of course) Substack

    August 4, 2025
  • Member Exclusive

    Marketing Briefing: What happens to marketers when the cultural ‘cheat code’ of TikTok is gone?

    January 14, 2025
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    Member Exclusive

    Media Briefing: Why publishers are flocking to Substack

    December 11, 2025
  • Marketing on Platforms

    OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp

    June 10, 2026
  • Media Buying

    Liftoff CEO on the IPO rebound, AppLovin comparisons, and why mobile apps remain an AI growth story

    June 8, 2026
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