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11821 Results for ‘ digital marketing’

Member Exclusive

Future of TV Briefing: CTV advertisers fail to reach 80% of households

April 23, 2025
The Business of AI

AI is scaling in advertising – outcome-based pay isn’t

May 16, 2025
Marketing on Platforms

Marketers question TikTok ban refunds ahead of Supreme Court debate

January 10, 2025
Beyond Ads

Por qué la apuesta de Cava por la notoriedad de marca implica dar prioridad a los anuncios en streaming

April 24, 2024
Agency Culture

Who is Cindy Rose, WPP’s insider-outsider pick for its next CEO?

July 10, 2025
Brands in Culture

How to prepare for Gen Alpha: Invest in YouTube, gaming and learning

July 8, 2024
Member Exclusive

Marketing Briefing: Why marketers believe brand ambassadors alleviate influencer marketing concerns

April 9, 2024
Member Exclusive

Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand

August 6, 2024
Retail Media Rewritten

Retail media’s mid-2025 reality: Why advertisers are going all in on full-funnel

July 8, 2025
Marketing on Platforms

‘Not an easy ride’: Ban anxiety triggers TikTok execs to rethink their next moves

January 13, 2025
Member Exclusive

Marketing Briefing: Why DE&I becoming a flash point is part of ‘politicization of everything’

January 28, 2025
Member Exclusive

Media Briefing: As AI reshapes media, The New York Times taps former Google exec for strategic role

July 31, 2025
Member Exclusive

Ad Tech Briefing: One last row before back to school

September 2, 2025

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