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12784 Results for ‘ agencies’

Member Exclusive

Media Buying Briefing: Overheard at DMBS Spring 2026: AI from the top to the bottom of agencies

March 9, 2026
Zero-click Future

Media agencies use AI search insights to predict what audiences want

November 19, 2025
Digiday Media Buying Summit

As brands respond to AI search, walls crumble between paid and organic

March 6, 2026
Digiday Media Buying Summit

Agencies take diversity efforts beyond the numbers

October 18, 2024
Member Exclusive

Media Buying Briefing: What Dentsu’s synthetic audiences deal reveals about the future of media planning

June 23, 2025
The Business of AI

‘The year where the dust settles’: Digiday editors share 2026 predictions

January 6, 2026
Member Exclusive

Future of Marketing Briefing: AI feels friendlier, agency holdcos act tighter

October 3, 2025
Evolving Agencies

After WPP reckoning: The case for and against principal media

March 17, 2026
The Business of AI

Butler/Till’s first agentic media buying tests cut media and supply chain costs

March 17, 2026
Evolving Agencies

Platform aspirations, legacy limitations: the agency holdco dilemma

December 20, 2024
The Programmatic Marketer

Ties between The Trade Desk and key media agencies are weakening

March 7, 2025
Member Exclusive

Media Buying Briefing: Agencies turn creators into test labs for campaigns and product innovation

April 27, 2026
Member Exclusive

Media Buying Briefing: Instrument’s CEO on how agencies need to lead clients on AI

April 6, 2026

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