Digiday+ Research: Subscriptions and events gain steam among publishers’ most significant sources of revenue

Direct-sold ads continue to be the dominant source of publishers' revenue as we move out of the first quarter. But other revenue sources are gaining in importance, particularly subscriptions and events.

Media Briefing: Apple News ad monetization still ‘abysmal’ for some

Publishers still can’t make meaningful ad revenue from Apple News despite its push to sell more ad inventory.

Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront market

This week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is shaping up as programmatic becomes an upfront fixture.

Digiday+ Research: Amazon gets an even stronger hold over retail media

It looks like Amazon's stronghold on retail media is getting stronger, not weaker, even as players like Walmart and Target get further into the retail media space and more retailers enter it.

Marketing Briefing: Marketers push for more flexible retail media deals amidst economic uncertainty

As if the retail media boom isn’t under enough scrutiny, new tariffs and talk of economic recession have sparked more questions about the negotiation process.

Media Buying Briefing: Auto marketers aren’t slowing ad spend in face of tariff tension

Marketers at Honda's Acura brand are pressing ahead with a spring SUV launch campaign, despite threat from tariff uncertainty. What are other auto advertisers thinking?

Ad Tech Briefing: The futility of a Google breakup?

The chameleon-like nature of the master of ad tech means effective remedies require serious thought. `

Media Briefing: Overheard at the Digiday Publishing Summit, March 2025 referral traffic edition

Execs in a closed-door town hall session during the Digiday Publishing Summit were quick to share their frustration with declining traffic — but there were some glimmers of positive signs too.