Digiday+ Member Exclusives
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Ad Tech Briefing: Is Google’s curation tool a play for second-mover advantage or an antitrust swerve?Is (part of) Google preparing to 'go it alone?'
April 4, 2025 -
Digiday+ Research: Subscriptions and events gain steam among publishers’ most significant sources of revenueDirect-sold ads continue to be the dominant source of publishers' revenue as we move out of the first quarter. But other revenue sources are gaining in importance, particularly subscriptions and events.
April 3, 2025 -
Media Briefing: Apple News ad monetization still ‘abysmal’ for somePublishers still can’t make meaningful ad revenue from Apple News despite its push to sell more ad inventory.
April 3, 2025 -
Future of TV Briefing: The programmatic state of play for this year’s TV and streaming upfront marketThis week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is shaping up as programmatic becomes an upfront fixture.
April 2, 2025 -
Digiday+ Research: Amazon gets an even stronger hold over retail mediaIt looks like Amazon's stronghold on retail media is getting stronger, not weaker, even as players like Walmart and Target get further into the retail media space and more retailers enter it.
April 1, 2025 -
Marketing Briefing: Marketers push for more flexible retail media deals amidst economic uncertaintyAs if the retail media boom isn’t under enough scrutiny, new tariffs and talk of economic recession have sparked more questions about the negotiation process.
April 1, 2025 -
Media Buying Briefing: Auto marketers aren’t slowing ad spend in face of tariff tensionMarketers at Honda's Acura brand are pressing ahead with a spring SUV launch campaign, despite threat from tariff uncertainty. What are other auto advertisers thinking?
March 31, 2025 -
Ad Tech Briefing: The futility of a Google breakup?The chameleon-like nature of the master of ad tech means effective remedies require serious thought. `
March 28, 2025