Marketing Briefing: ‘Hard for parents’: As in-person learning returns, marketers and agency execs have to give flexibility

Managing potential changes on a dime driven by the delta variant means agency execs and marketers will have to once again trust parents to manage their own work schedules.

Media Buying Briefing: ‘You can’t legislate uncertainty’: two agencies rethink return-to-office plans after employee pushback

Two agency CEOs share their differing paths to the same destination — a significant number of employees who returned to work without being mandated to do so.

Media Briefing: Publishers tap blockchain technology for new revenue possibilities, like sponsorship sales

In this week’s Media Briefing, senior reporter Kayleigh Barber reports on how publishers are beginning to mine their blockchain experiments, like NFTs, for ad sales opportunities.

Future of TV Briefing: What we talk about when we talk about TV

The Future of TV Briefing this week aims to offer a Tower of Babel for some of the industry's most prevalent acronyms.

Digiday Research: Publishers are much less worried about the coming cookie changes than brands and agencies

A majority of publishers now say they are no longer worried about the coming deprecation of third party cookies.

Marketing Briefing: ‘Delta variant has thrown a curve ball at business travel’: Marketers, agency execs predict hybrid events will remain this fall

With the delta variant on the rise and mask mandates returning, it’s unlikely agencies and brands will want employees schmoozing at large in-person events.

Media Buying Briefing: ‘We’re engineering around the value proposition’: Kepler Group’s global reach expands as it absorbs U.K.’s Infectious Media

The acquisition of Infectious Media gives Kepler Group the global reach its clients American Express, Fidelity Investments, HSBC and Deutsche Telekom are asking for.

Media Briefing: What four publishers’ latest earnings reports say about the media industry’s recovery

This week's Digiday+ Media Briefing looks at the latest round of earnings reports from publishers to see what they signal the media business's ability to rebound to pre-pandemic levels.