Daily July 12

MiQ entered advanced talks with a single private equity firm. Sources hint at a valuation close to $1 billion.

Introducing The Return, a podcast about how the advertising industry is making its way back to the office.
Why Web3 and the metaverse shouldn’t be conflated: A Q&A with Matthew Ball.
TikTok’s reported halting of ecommerce expansion plans has marketers yet again questioning the future of livestream shopping. More in this Digiday+ Marketing Briefing.
WSJ’s new commerce site Buy Side is taking a 50/50 approach to content, featuring consumer products and financial advice. Hear more from chief revenue officer Josh Stinchcomb and head of content Leslie Yazel in this episode of the Digiday Podcast.