Your Lips Are Moving: Silo Syndrome

Today’s comic poking fun at ad tech speak was inspired by CTO of BlackArrow Joe Matarese’s comments about the company’s new ad-insertion technology.

More in Media

Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

Byron Allen’s $120 million BuzzFeed deals marks another turning point in the collapse of the platform-era media business model.

Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack

Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.

MrBeast’s creator platform signals a more programmatic creator economy

MrBeast’s first-ever Upfront revealed Beast Industries’ forthcoming creator platform, an infrastructure play that will elevate the company’s offerings.