Your Lips Are Moving: Silo Syndrome

Today’s comic poking fun at ad tech speak was inspired by CTO of BlackArrow Joe Matarese’s comments about the company’s new ad-insertion technology.

More in Media

Apple’s Safari ad tech blocklist sends publishers back to IAB Tech Lab’s Trusted Server

What publishers once filed under someday now has a deadline, and Apple set it.

Media Briefing: As AI search shifts referrals, publishers revisit registration walls 

As referral traffic declines, publishers are rethinking registration walls as a way to turn anonymous visitors into valuable known users.

SPUR publishes AI content tracking standard, pitches OpenAI and Google to join advisory board

Publishers are pushing for AI transparency with a new SPUR standard to track how AI tools use content, and inviting frontier AI labs to help.