SHAPING WHAT’S NEXT IN MEDIA

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What’s next in privacy?

Digiday last week concluded an eight-part series on the new definition of privacy in digital media. The series examined everything from how social media is challenging privacy norms, whether the move to a mobile-dominated landscape changes things, and the shifting generational attitudes toward personal information. To wrap the series up, Digiday spoke with Truste CEO Chris Babel on the current state of privacy regulation, why advertisers and publishers need to pay attention to Europe and what comes next for this critical issue.

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