Lock in a year of Digiday+ for 35% less. Ends May 29.
Digiday last week concluded an eight-part series on the new definition of privacy in digital media. The series examined everything from how social media is challenging privacy norms, whether the move to a mobile-dominated landscape changes things, and the shifting generational attitudes toward personal information. To wrap the series up, Digiday spoke with Truste CEO Chris Babel on the current state of privacy regulation, why advertisers and publishers need to pay attention to Europe and what comes next for this critical issue.
More in Media
U.S. CPG manufacturers are sitting on excess capacity, which could be a boon for brands
Keychain’s, CPG Intelligence Report showed that one major theme companies are grappling with is significant overcapacity.
WTF is back button hijacking?
Google is cracking down on “back button hijacking,” which some publishers use to offset declining referral traffic and monetization pressure.
Why Amazon and YouTube pitched operating systems, not just TV inventory at this year’s upfront
Negotiations over identity, infrastructure, AI-driven buying take place as much as programing.