Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
Even the most old-school bastions of traditional journalism are changing rapidly. Time.com managing editor Jim Frederick oversees a breaking news operation that pumps out 180 pieces of content per day. In order to handle the flood, Federick employs analytics to determine what’s popping and what’s fizzling. He sat down with Digiday senior editor Mike Shields to talk about how Time is changing and why he’d never work for AOL.
More in Media
Job cuts hit 22-year October high as retail layoffs from Amazon to Target mount ahead of holidays
Employers slashed 153,074 jobs last month, up 175% from a year earlier, according to Challenger, Gray & Christmas.
Publishers swap traffic angst for strategy in Q3 earnings
There’s a tone shift in publishers’ Q3 earnings: focus on video, direct audiences and AI licensing to offset search-driven ad revenue declines.
Daily Mail says Google AI Overviews have killed click-throughs
Daily Mail’s clickthroughs drop 80–90% when Google AI Overviews appear, but traffic impact remains minimal due to strong direct traffic.