Angry Birds Goes NFC: Angry Birds Magic, a Nokia app launching at WIMA NFC Conference, will take advantage of NFC phones to unlock additional levels. Every friend with an NFC device the person interacts with, they receive five more levels. If no friends are available, they’ll be NFC tags around the conference to help. Cute idea for a conference, but imagine how this could drive traffic to stores. TheNextWeb
HBO Goes Mobile: Cable subscribers will be able to download the HBO Go apps and watch new and old series and movies on 3G and WiFi. Those hoping that this will be the first step toward buying HBO access a la cart should keep in mind that HBO is a Time Warner company. It will be interesting to see if this impacts Netflix or Hulu usage. Engadget
Apple’s Hard Stats: The elusive numbers of Apple iPhones, iPads, and iPod Touchs sold have come to light thanks to the lawsuit Apple has filed against Samsung. The numbers as of March 2011 stand at 108 million iPhones, 60 million iPod Touchs, and 19 million iPads. Asymco uses these numbers to estimate additional numbers, but we’ll stick with hard facts. Asymco
PPI Gets the Ban Hammer: Many developers using networks like Tapjoy are starting to receive rejection letters from Apple citing that the app are trying to manipulate the chart ranking in the App Store. Ryan Kim points out that while app developers are using this service to encourage interaction in their app with consumers who wouldn’t use in-app purchasing, Apple might not be too happy about not receiving a cut of the $35 million per month Tapjoy is raking in. GigaOm
BlackBerry Playbook Crippled on AT&T: Viewing the device as a tablet, AT&T has does not support the BlackBerry Bridge app from the Playbook store. The app, which allows the Playbook to effectively tether to a Blackberry, is actually more like plugging the device into a larger screen. This feature is the only way for the Playbook to handle e-mail, calendar, or surf the web on 3G. Just one more reason why mobile users should hold off on the Playbook. CrackBerry
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Publishers say the competition is steeper than expected for event sponsorship dollars this year
Selling events was harder than expected for some publishers in Q2, but having a niche helped win some of the coveted sponsorship dollars.
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Why some publishers are giving their AI chatbots a personality
BuzzFeed and Ingenio are hoping giving their chatbots a unique voice and tone will differentiate their AI products but others are prioritizing utility over entertainment.
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Media Briefing: Publisher execs fear lack of visibility for Q3, but feel steady year over year
Publisher execs share how Q2 shook out for their businesses as they brace for an equally murky second half.
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SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
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Digiday+ Research: Nearly two-thirds of publishers think they will lose when the third-party cookie dies
Publishers have been busy prepping for the end of the third-party cookie, but that doesn't mean they think they'll come out on top in the post-cookie era. In fact, publishers count themselves among those who stand to lose from the end of the cookie.
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As AI spreads across the marketing landscape, data’s role will be key to success or danger
There’s a growing awareness of the risks inherent in AI's ultra-powerful potential, but whether enough steps are being taken to mitigate them remains a huge question mark.
