Obama Likes Facebook: President Obama held a town hall meeting at the Facebook headquarters in Silicon Valley yesterday. He sat for a chat with Facebook CEO Mark Zuckerberg, meaning Zuck has now interviewed our past two presidents. Amazing. This visit was the first of its kind, a sitting president holding a virtual town hall meeting at a social media network home base. The biggest shock: it took a presidential visit for Zuckerberg to mothball the hoodie for a jacket and tie, although he still wore jeans. ABC News
Sex Ed: Take a look at these 10 infographics about sex from OKTrends, which conducts original research and provides insights from OKCupid user data. Some interesting stats and findings; for example, according to their data, daily tweeters have shorter “real-life” relationships than everyone else. See, Twitter ruins things, even romantic relationships. I for one would not end up in a relationship with a daily tweeter in the first place. OKTrends
Deal Breaker: Speaking of Twitter and ruining relationships, if you want to do both of these things, then get these tights from Etsy. According to the product description, “Sexy FOLLOW ME TATTOO thigh-high socks LIGHT MOCHA. These socks are a must have in every fashion lover’s drawer!” Hmm. For fashion lovers? Not so much. Laughing Squid
Robot Technology: Cool! Robot exoskeleton technology helps a man who had been in a wheelchair for 20 years walk again. The device is called ReWalk and is currently undergoing clinical trial testing.
Pic of the Day:Move over Banksy, you’ve got some competition. Wooster Collective
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Podcast ad buyers have yet to see a slowdown
Ad buyers have yet to see clients cut their podcast budgets – though the time of podcasts as the shiny new medium may be coming to an end.
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The programmatic open marketplace is faltering, but publishers see a bright spot in private programmatic deals
Publishers are coming to terms with their open programmatic marketplace RPMs being 20-55% lower than they were this time last year, but the hope is that programmatic guaranteed deals will make up the deficit.
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Marketers weigh the cons of working with Google Ad Manager amid Justice Department’s new lawsuit
When is it time to back away?
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SponsoredHow Jounce Media and Teads are framing SPO’s role in driving business outcomes for brands
As supply chain concerns abound, marketers are increasingly focusing on the main motivators that drive efficiency in their operations, including financial considerations, supply chain transparency and, most recently, environmental concerns. Sustainability has not always been at the forefront of the digital video buying process for the ad industry, but brands like Teads are taking steps […]
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Atlas Obscura wants to be profitable before raising funds in a tricky media market
Atlas Obscura wants to turn a profit this year before it raises another funding round, at a time when publishers are facing lower valuations and pickier investors as deal activity slows.
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Publishers report Q1 ad revenue is pacing 10-25% behind forecasts
Publishers are facing a slow start to Q1 and sales teams have a lot of work to do to regain lost time.
