Texas Governor Rick Perry still has yet to purchase any keyword ads on Google, including his name. But ascendant Republican presidential candidate Herman Cain sure has.
Cain, who soared to the top of last week’s Wall Street Journal/NBC poll last week, is also besting the struggling Perry in social media, despite not having the profile of being a state governor. As of late Friday, Cain had nearly 117,000 Twitter followers versus Perry’s 96,000 (both trailed frontrunner Mitt Romney’s 133,000 or so followers, though, to be fair, Romney’s been running for president for five years). Cain also has more Twitter support than Rep. Michelle Bachman and Rep. Ron Paul
Interestingly, a Twitter account purported to be Rick Perry’s hair had just 962 followers as of last week.
Similarly, on Facebook Cain has assumed comfortable control of the number-two spot with over 272,000 likes versus 167,000 or so for Perry and over 1.1 million for Romney.
Of course, whoever does end up claiming the Republican nomination has miles to go before catching up with the current most-powerful social-media man in the world. President Barack Obama has 10.6 million Twitter followers and 23.5 million Facebook fans. The only Republican who comes close? Gov. Sarah Palin, who boasts of more than 677,000 Twitter followers and 3.2 million Facebook fans.
More in Media
Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale
May 14, 2026
Byron Allen’s $120 million BuzzFeed deals marks another turning point in the collapse of the platform-era media business model.
Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack
May 13, 2026
Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.
MrBeast’s creator platform signals a more programmatic creator economy
May 13, 2026
MrBeast’s first-ever Upfront revealed Beast Industries’ forthcoming creator platform, an infrastructure play that will elevate the company’s offerings.