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The NBA’s contract with YouTuber Kenny Beecham could be a new blueprint for sports leagues
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The NBA’s blueprint for working with creators like Kenny Beecham could be a sign of where sports leagues are headed.
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Twitch’s new community-driven monetization tools seek to give creators more ways to get paid, but creators need to get discovered first
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Publishers are meeting Google’s AI search overhaul with resignation rather than resistance, bracing for a zero-click future on the horizon.