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Transparency is fueling a surge in creators’ sponsorship rates
September 5, 2025
Four creators told Digiday that the recent rise in creator rates has been driven in part by a new wave of transparency.

LGBTQ+ sports site Outsports grows revenue and audience by over 50% under new ownership
September 5, 2025
One LGBTQ+ publisher is defying a category ad slowdown, thanks to its focus on sports, a new owner and a bigger sales push.

Team hires, studio rental fees: The hidden costs of creators
September 4, 2025
As creators become mainstream celebrities, they’ve started to incur more under-the-surface costs and fees, much like any media business.