Limited spots remain:

Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit

REGISTER

Flowchart: Avoid The Word “Guru”

Here is a handy flowchart in case you find yourself in a situation in which you are considering using the much-loved industry term “guru” and aren’t sure how to proceed. It is a difficult situation to handle, hence this useful chart. Good luck.

 

More in Media

‘They hold us hostage’: Publishers furious over terms change still can’t quit Facebook

Publishers are pushing back against Meta’s AI scraping terms, testing their leverage over a platform they still rely on.

How political creators are juggling platforms to find the three Rs: reach, revenue and rules

Political and news creators are relied on now more than ever, but what platforms are working for them? Which ones aren’t?

People Inc. is building custom APIs to make its journalism easier for AI agents to use 

People Inc. is moving toward custom APIs for AI systems, Forbes has adopted Markdown for agents, while the FT, Daily Mail are considering how agents could reach content for subscribers.