The definitive Digiday guide to what’s in and out at Dmexco this year
• September 13, 2017 •
The digital marketing industry’s tentpole global event Dmexco kicks off today (Sept. 13) in Cologne, Germany. Much has changed in the world of ad tech, publishing and marketing in the last 12 months. Here’s what’s in and out this year.
Trending in The Programmatic Publisher
Most Read
More in Media
How Time and others are rebuilding parts of the web for AI agents
July 1, 2026
Publishers are preparing for the agentic web by creating AI-friendly versions of their sites to stay discoverable in AI search.
The Economist’s launches new audio and video tier targeting younger subscribers
July 1, 2026
The Economist has launched a lower-priced audio and video subscription to attract younger readers, called Economist Play.
OpenX hunts new CEO after parting ways with Matt Sattel as chief executive
June 30, 2026
The ad tech company is switching leaders, ending the current CEO’s five-month term in office.