Jessica Davies

UK Editor

jess@digiday.com @jessdaviesmk

The Programmatic Marketer

‘It is a sticking plaster’: Ads.txt is not stamping out fraud

by Jessica Davies
The Confessions

‘Brands turn a blind eye’: Confessions of a former agency exec on attribution scamming

by Jessica Davies
The GDPR Impact

What to know about Google’s GDPR troubles

by Jessica Davies
The Programmatic Publisher

Immediate Media claims 135 percent digital ad revenue spike after reducing reliance on third-party cookies

by Jessica Davies
The Programmatic Marketer

Ghost sites, domain spoofing, fake apps: A guide to knowing your ad fraud

by Jessica Davies
‘It’s an incentives problem’: Mobile ad fraud is alive and well

by Jessica Davies
The Confessions

‘Don’t let the fox in the chicken coop’: Confessions of a publishing exec on post-GDPR data leakage

by Jessica Davies
The GDPR Impact

‘The industry can’t say it hasn’t been warned’: Media execs react to Google’s GDPR fine

by Jessica Davies
The GDPR Impact

Google fined $57m by French regulator for breaching GDPR

by Jessica Davies
Beyond Ads

How News UK is remaking its ad sales organization to drive integration

by Jessica Davies
The Programmatic Publisher

Top UK publishers say they’ll move to reduce ads bought through open ad exchanges

by Jessica Davies
The GDPR Impact

After GDPR, The New York Times cut off ad exchanges in Europe — and kept growing ad revenue

by Jessica Davies
Subscriptions

How the Financial Times is building brand loyalty among young readers

by Jessica Davies

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