Introducing the Digiday Daily Cannes Briefing
Like many in media and marketing, Digiday is preparing to decamp to the French Riviera for a week, with Sahil Patel and I drawing the hardship assignment of covering the maelstrom that is the Cannes Lions.
We are planning a few new wrinkles this year. We’ll send out a Digiday Daily Cannes Briefing each morning in Cannes. The newsletter will succinctly preview the day ahead, key highlights so far and what we’re overhearing along the Croisette and even, perhaps, the Gutter Bar. Big thanks to Viant, which is our presenting sponsor for our coverage.
While in Cannes, we’ll also record daily episodes of the Digiday Podcast, assuming there’s a quiet place to be found. Thanks to PubMatic for being the presenting sponsor of our podcasts from Cannes. Subscribe to the Digiday Podcast on iTunes or Stitcher.
Finally, we want to bring our popular Confessions series to the Riviera. We have set up a hotline for those in Cannes to tell us the unvarnished truth. You can either leave a message that will be transcribed or send us a text. As always, anonymity — including your phone number — is guaranteed. We’ll share some of the choicest and non-libelous Confessions we receive. Text or leave a voicemail at +1 855-LE-TRUTH (+1 855-538-7884), or just email us at confessions@digiday.com. If you’re feeling especially reckless, just tweet your rosé-related Confessions using #DigidayConfess.
If you’re in Cannes, we hope to see you there. If you’re not, you’re not missing much, really, just a bunch of meetings and panels. Look for our coverage starting tomorrow.
-
In graphic detail: Publishers’ full year 2022 earnings
Looking back at 2022, the hits to publishers' revenue were partially staunched, but by the end of the year nearly all areas of the business felt the impact of the economic downturn.
-
‘It has to be built in’: How agencies strive to advance their diversity goals
There often is no blueprint for diversity in the corporate world, and many initiatives at media agencies have been works in progress over the last few years.
-
Publishers tout generative AI opportunities to save and make money amid rough media market
Generative AI technology will be an area of focus for some media companies this year as they work to cut costs and find new revenue opportunities amid a tough media market.
-
SponsoredBrands are optimizing video production to drive user acquisition
Sponsored by QuickFrame by MNTN With brands increasingly investing in video ads on social media, marketers are enhancing their video production capabilities to unlock growth on Facebook and Instagram. Especially urgent in an uncertain economic climate, brands must minimize production costs while creating a high enough volume of social media videos to identify the creative […]
-
Digiday+ Research: Video ads are a growing business for publishers large and small
Video advertising's potential rings most true among small publishers, while data points to video advertising already reaching its potential among large publishers — but also not, at the same time.
-
How The Guardian’s Luis Romero is selling the legacy U.K. publication in the U.S.
The Guardian U.S.'s Luis Romero is working to grow the U.K.-based publishers' ad business in North America while combating the pervasive brand safety problem facing all news publishers.
