You are probably stuck inside all day today “working” from home and awaiting the arrival of Sandy. While you still have power and Internet access, here’s a look back at some of the best fun stuff from our ETC section. You know, Digiday classics like “Hitler Reacts to Ad Tech” and “5 Types of Hashtag Abusers.” Enjoy.
Hitler Reacts to Ad Tech
Digiday updates the popular Internet meme to include the dictator’s take on the complexity of the advertising technology industry and rise of programmatic ad buying.
5 Types of Hashtag Abusers
Digiday breaks down the #hashtagabusers filling your #feed.
5 Creative Agency Office Decor Must-Haves
Here are five décor essentials that help set the tone at creative agency offices. (Note: you may also find these elements in Brooklyn apartments and bars).
7 Ridiculous Job Titles (the first edition)
Regular old job titles, like vice president, CEO, director of marketing and so on just aren’t cutting it for some in the digital media industry. Here are seven ridiculous alternative job titles.
Flowchart: Avoid the Word “Guru”
Here is a handy flowchart in case you find yourself in a situation in which you are considering using the much-loved industry term “guru” and aren’t sure how to proceed.
Celebs and Their Digital Media ‘Offspring’
There are some people in the industry who look like a cross between two celebs. Here’s “If They Had a Baby,” Digiday style.
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‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
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Media Briefing: Why Leaf Group spun off its media arm into a standalone company
World of Good's newly appointed CEO Lindsey Abramo spoke with Digiday about her plans to lean into experiential and embrace niche vs. scale.
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Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
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SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
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How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
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Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?
