Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
Yoga classes and snacks: Umpqua Bank wants to make banking less of a chore
Portland-based Umpqua Bank is embracing its decidedly West Coast roots, with branches that offer yoga classes, Wi-Fi, meeting rooms, coffee and snacks. The approach is part of the bank’s strategy to attract more customers by shaking up what it means to head to a bank. Umpqua Bank is reframing the branch as a community center where people can relax and have fun.
Read the full story on tearsheet.co
Homepage image courtesy of Umpqua Bank
More in Marketing
D+ Research: Marketers express revenue optimism for 2026 holiday season despite economic pressures
Marketers expect their 2026 holiday revenue to increase 1% to 31% or more in comparison to their 2025 holiday revenue.
Mattel brings Barbie, Hot Wheels to TikTok Shop
Mattel’s TikTok Shop store debuts this week with roughly 20 products across Barbie, Hot Wheels, Fisher-Price and Monster High properties.
Future of Marketing Briefing: Inside Guinness’ go-slow approach to creators
The case for doing less with creators, according to Guinness