Throwback Thursday: The toons that sold us cereal

This week’s Throwback Thursday comes directly from the breakfast nook, taking us back to a time when our morning meal was a little bit simpler and a whole lot sweeter. These iconic cereal spots, from the 1950s through the ’90s, feature cartoon characters interacting with kids, tempting them with flakes and grains of the frosted variety.

Cereal may be declining in popularity as a go-to breakfast option for millennials, but Gen-Xers and Baby Boomers will always have these spots. From the Trix Rabbit to Tony the Tiger and from the Smurfs to the Flintstones, it seems just about every cereal had an animated character shilling for it.

More in Marketing

Digiday+ Research: Marketers’ AI use rises, but tech skills stall

Marketers’ adoption of AI technology has risen significantly in recent years, but training employees on using these tools lags behind overall adoption.

Possible expands to Lisbon in 2027, keeping its focus on marketing, tech, culture and creativity

Digiday caught up with Carolina Cespedes of GoGo Squeez, Remy Stiles of agency Kepler and Oz Etzioni of Clinch, as well as Possible’s co-founder and owner.

How Ace Hardware built its employee AI assistant

Ace Hardware executives took a careful approach in designing and implementing its new AI assistant to work throughout the chain.