Lock in a year of Digiday+ for 35% less.
The Internet has given rise to some creative resumes over the years. There was the Google search resume, the parent pitch, the human Amazon product listing and the “lost passport” gambit.
But this effort from current Fox News designer Robby Leonardi might be the best we’ve seen yet. Taking cues from a platform-style video game like Super Mario, the one-page interactive resume has visitors control “super” Robby trudging through a beautifully illustrated world, touring his skills, experience, and interests along the way.
The site has caught the attention of various marketing and technology pros, too. “We need to break this kid out of Fox News ASAP,” tweeted Robert Stephens, GeekSquad founder and former Best Buy CTO. “1UP” added Deep Focus CEO Ian Schafer, using a Super Mario reference.
Describing it doesn’t do it justice, so go check it out for yourself at RLeonardi.com

More in Marketing
Premier League gambling ban gives brand sponsors an open goal, but CMOs must still prove value
An exodus of betting brands from the Premier League means there’s a chance for marketers to bag cut-price soccer partnerships. But proving the worth of that investment is another concern.
In Graphic Detail: Why OpenAI’s ad business is still a work in progress
As OpenAI is reportedly gearing up to go public as early as September, Digiday has charted the promise, and early tensions behind its ad business.
The AI paradox: Marketers trust AI to buy media, not build brands
Some executives are wary of AI-generated creative ideas while using automated tools to brainstorm campaigns.