We asked attendees at this week’s Digiday Brand Summit to let us know how they’re using their many social platforms. Here’s what they said about which one they were focusing on, which allowed for the most creative flexibility and more.
Trending in
Most Read
More in Marketing
Future of Marketing Briefing: The case for and against the death of the big brand ad
July 24, 2026
Marketing has a new favorite argument: is it still smarter to talk to a million people at once, or to find the thousand people they already trust?
Lifestyle brand Stanley 1913 uses AI behind the scenes — but execs claim it won’t touch ad creative
July 23, 2026
Not every brand is racing to let AI anywhere near its ads. Stanley draws the line there on purpose.
TikTok’s Kat Marquez unpacks NBA and WNBA creator deal
July 23, 2026
TikTok’s latest move to secure its share of the leagues’ growing audiences sees it play gatekeeper between creators and rights holders.