Bad Brand Humor in Social

Brands don’t always know what to do on social media. They tend to just make noise and fill space with cheesy retweet requests and random tidbits that don’t really have much to do with the brand. Besides the retweet and like-bait posts, sometimes brands try to be funny on social media; and unsurprisingly they aren’t.

Here are five bad examples of brands attempting humor on Facebook and Twitter. If you are a big brand, maybe just keep the corny joke to yourselves.

Starburst

Not sure where Starburst got the idea that rhyming makes things true or funny. Nope. Not true.

Clorox

Trying to be clever by throwing in Plato still doesn’t make this funny.

Swiffer

Actually, yes, this is fine. Brands are basically always dropping corny pickup lines.

Fruit of the Loom

What pun? Seriously, what pun? Because you said fruit?

Domino’s


Exactly.

 

Image via Shutterstock.

More in Marketing

Future of Marketing Briefing: CMOs are still haunted by hard questions about value of ad creative

While interest in AI-enabled media and creative effectiveness measurement is rising, 49% of senior marketers say they can’t back up their ad creative with hard data.

Nike versus Adidas: Who’s winning the World Cup’s brand head to head?

Both Adidas and Nike are gunning to dominate the World Cup. We examine campaign performance data to see who’s out in front.

Cannes Briefing: Creativity is moving beyond the agency model

For the first time, a growing number of CMOs are thinking about creative more broadly than creative agencies.