AI Marketing Strategies | NYC
Register by Jan 13 to save on passes and connect with marketers from Uber, Bose and more
Here is a handy flowchart in case you find yourself in a situation in which you are considering using the much-loved industry term “guru” and aren’t sure how to proceed. It is a difficult situation to handle, hence this useful chart. Good luck.
Trending in
Most Read
More in Media
Media Briefing: Here’s what media execs are prioritizing in 2026
January 8, 2026
Media executives enter 2026 weathered by disruption, but refocused on AI revenue, brand strength and video and creator opportunities.
Why publishers are building their own creator networks
January 6, 2026
Publishers are forming creator networks to regain control, combat traffic declines, and reach audiences shifting toward influencers.
The accidental guardian: How Cloudflare’s Matthew Prince became publishing’s unexpected defender
January 5, 2026
Cloudflare’s day job is fending off botnets and nation-state cyberattacks, not debating how Google and other AI firms crawl publisher sites.