Only a few spots left to join us for the Digiday Publishing Summit

Join us Sept. 14-16 in Miami to connect with top publishing leaders

SECURE YOUR SEAT

More Brands Responding Poorly to Sandy

We showed you Barney’s distasteful response to hurricane Sandy, and it looks like there are other brands that similarly used the natural disaster as a marketing ploy. Here are more embarrassing examples of brands trying to capitalize on Sandy buzz.

Urban Outfitters

Jonathan Adler (Image via @kmaverick)

American Apparel 

(Image via @whitneyhess)

Laced Boston

More in Marketing

Inside toy brand Sticki Rolls’ YouTube strategy to win over Gen Alpha

Toy brand Sticki Rolls is hoping to turn its YouTube creator-generated buzz into a Gen Alpha collectible brand through pop-ups and retail expansion.

Walmart gets close to $3 billion in tariff refunds

Tariff refunds continue to bolster big retailers while consumers remain constrained by higher fuel prices and other macroeconomic factors.

Discord adds lower funnel with outcomes push

Discord is pushing its ad business further down the funnel, betting that its gaming communities can deliver more than impressions.