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‘A Super Bowl every two days’: Inside Unilever’s 50,000-creator World Cup play
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Sara Guaglione

Sara Guaglione

Sara Guaglione

  • Publishing in the Platform Era

    Bleacher Report launches YouTube channel for its sports cartoon fanbase ahead of World Cup

  • Member Exclusive

    Media Briefing: Publishers brace themselves for the zero-click era amid Google’s AI search overhaul

  • WTF Series

    WTF is back button hijacking?

  • Member Exclusive

    Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale

  • Member Exclusive

    Media Briefing: Publishers cautiously count AI licensing as notable revenue amid programmatic strain, in Q1 earnings

  • The Sports Marketing Playbook

    Why news publishers are getting into the sports business coverage

  • The Business of AI

    Taboola’s next act: an AI answer engine for publishers

  • The Business of AI

    USA Today Co.’s AI licensing deals drive ‘notable’ revenue in Q1, despite pressure on traffic and programmatic

  • AI Revenue Generation

    The Rundown: Google expands AI Max as automation shifts upstream

  • Member Exclusive

    Media Briefing: Publishers rewire sales teams for the outcomes era 

  • The Business of AI

    The rise of deepfakes poses a new trust challenge for publishers

  • Member Exclusive

    Media Briefing: As traffic declines, publishers see gains in commerce conversions and CTR

  • Member Exclusive

    Media Briefing: The ‘SaaS-pocalypse’ is spreading to publishers

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