Kristina Monllos

The Amazon Effect

‘A growing ecosystem’: With new partner directory, Amazon signals maturity of its ad business

Internal Organization

Why insurance startup Lemonade built an in-house creative agency

The Confessions

‘I have to fight to do my job’: Confessions of a copywriter

Digiday Research: What marketers are moving in-house in 5 charts

Agency Culture

‘People would stay in there forever’: Agencies grapple with phone-booth politics

Agency Culture

‘Complacency is the root’: In a tricky market, creative agencies will need to adapt

Marketing on Platforms

Lee Jeans is doubling its digital advertising budget

Marketing on Platforms

Why the Drone Racing League is now airing its races on NBC and Twitter

‘A variety of different compensation models’: Incoming GroupM CEO Christian Juhl on the future of media agencies

Marketing on Platforms

5 Twitch influencers you need to know

‘Reclaim a seat at the table’: Microsoft is diversifying its advertising business

‘The fee model has not changed’: Why agencies’ biggest problem is their business model

Internal Organization

1 year in, IPG attributes growth and new business wins to Acxiom acquisition