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‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan
  • Media
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John McDermott

Platforms Editor

john.mcdermott@digiday.com @mcdermott
  • Marketing

    Laundry Service’s Jason Stein: ‘Separating creative and media buying isn’t best’

    By John McDermott
  • Media

    What brands and publishers need to know about Facebook’s developer conference

    By John McDermott
  • Media

    Liberals share ‘positive’ stories on Facebook; conservatives go ‘negative’

    By John McDermott
  • Media

    Inside LinkedIn’s ‘underpants gnome’ publishing strategy

    By John McDermott
  • Media

    The NYT dispatches reporters to social conversation hotspots

    By John McDermott
  • Media

    I want my Kik: MTV embraces the ‘post-website’ publishing era

    By John McDermott
  • Media

    How publishers pull off e-commerce revenue without eroding trust

    By John McDermott
  • Media

    Like-pocalypse now: The biggest losers in the Facebook purge of 2015

    By John McDermott
  • Media

    Look out Instagram, here comes LinkedIn

    By John McDermott
  • Media

    Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos

    By John McDermott
  • Media

    Coming to Snapchat: live sports broadcasting

    By John McDermott
  • Marketing

    Live blog of the live blogs: How tech media covered the Apple Watch launch

    By John McDermott
  • Media

    What brands and publishers need to know about Meerkat

    By John McDermott
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