Watch the Digiday Content Marketing Summit

Digiday will provide a live video stream of the Digiday Content Marketing Summit today from noon ET to 2:15 pm ET.

The three-day event, held in Half Moon Bay, California, brings together top brands, agencies and publishers around the pressing issues involved in the creation, dissemination and measurement of content marketing. Speakers over the course of the event include executives from AT&T, Stoli, Comcast, IBM and Politico.

Today’s sessions include:

  • Brian Schultz, partner, Magnetic Collaborative, on experiential marketing
  • Heidi Browning, svp, strategic partnerships at Pandora and Michelle Killebrew, program director, digital marketing transformation at IBM on building better brand ambassadors for your content.
  • Frances Dillard, director of marketing at Driscoll’s and Aaron Hayek, senior director at Marriott, on transformation without disruption.

The live-stream is available at the Digiday Content Marketing Summit website.

https://digiday.com/?p=129428

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