The Innovation Imperative

One of the great stories of our time is the shift from the analog era to the digital era. The broadcast media age is now giving way to something quite different.

That has presented the core constituencies of digital media — brands, agencies and publishers — with an entire host of challenges. The Internet has wreaked havoc on many industries. Think of what happened to music and retail. Media must adapt, without question. What’s left to determine is the best ways to do that.

At the Digiday Innovation Summit, we will discuss those ways with leaders from brands, agencies and publishers, which are getting on with the business of constructing new models for this vastly changed landscape. It is not easy inventing the future, but it is necessary.

Over the course of two and a half days, from May 15 to 17 in Las Vegas,  you’ll hear from agency executives like Razorfish CTO Ray Velez and Havas innovation chief John Winsor on rebuilding the agency model; Nissan’s social media head Erich Marx on rethinking brand promises; and Hearst CTO Philip Wiser and Weather Company’s Vikram Somaya on reimagining the publisher revenue model.

Digiday summits are known for their fast-paced sessions (none are longer than 20 minutes) and commitment to directly confronting thorny issues to spur honest conversation. We combine that with ample networking opportunities, where the conversation continues.

Please join us in Las Vegas for two and a half days of thought-provoking discussions involving 300 top executives from brands, agencies, publishers and technology companies. We hope to see you there.

Speakers Include: 
Ray Velez, global CTO, Razorfish
Philip Wiser, CTO, Hearst
Erich Marx, director, Website and social media marketing, Nissan North America
Heidi Browning, svp, strategic solutions, Pandora
John Winsor, Chief Innovation Officer, Havas and CEO, Victors & Spoils 
Tom Richardson, head of digital product innovation, Digitaria

https://digiday.com/?p=37145

More in Announcement

Ring, Party City, 22squared, GSD&M, Pizza Hut, Carhartt, January Digital and Movers + Shakers are 2024 Digiday Media Buying and Planning Awards winners

This year’s Digiday Media Buying and Planning Awards winners found success with data-driven, personalized and inclusive campaigns across the dynamic media landscape. Agencies and brands are increasingly leveraging emerging technologies and influencer partnerships to amplify brand messaging, engage target audiences and drive impactful results.  In the new Best Use of AI category, home security leader […]

Digitas, Wpromote, Known, Critical Mass and Juice Media are 2024 Digiday Media Buying and Planning Awards finalists

The Digiday Media Buying and Planning Awards recognize the most successful companies, campaigns and technologies in the modern media landscape. This year’s finalists focused on data-driven decision-making, innovation and technology, client collaboration and partnerships, and — perhaps most importantly — adaptability and agility.  A standout for one of several new categories this year — Best […]

Bloomberg Media, MG OMD, UM and Woo are 2023 Digiday Awards Europe winners

This year’s Digiday Awards Europe winners focused on incorporating new technologies and formats into campaigns, transcending traditional advertising and tapping into partnerships that unlocked desired audiences. Themes across the 2023 winners centered on maximizing the use of social media, amplifying brand engagement with tech and establishing synergistic brand partnerships.  Bloomberg Media secured the award for […]