Retail Revolution
The threat of e-commerce has transformed the retail experience. But the act of shopping is a tangible one. Retailers of all shapes are trying to grapple with a new consumer and new competition.
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How a shoe retailer built up its first-party data using emailed receipts
July 9, 2021 • 4 min read -
How a 70-year-old mattress company created a new bed-in-a-box brand from scratch
July 2, 2021 • 3 min read -
Why Poshmark started its own seller fund to support loyal platform users
July 2, 2021 • 4 min read -
Cheat Sheet: Shopify’s new Payment Platform opens up more third-party payment methods
June 30, 2021 • 3 min read -
Cheat Sheet: Inside Carrefour’s ‘competitive’ retail media pitch to advertisers
June 17, 2021 • 5 min read -
Google announces a slew of new shopping updates to improve discovery for small brands
May 27, 2021 • 4 min read -
Archery brand goes on first-party data expedition, but Google scores, too
May 7, 2021 • 3 min read -
Brands search for retargeting alternatives as third-party cookie demise looms
April 8, 2021 • 4 min read -
Brands bet on texts to pique customers’ interest amidst digital marketing upheaval
April 7, 2021 • 4 min read -
As consumers migrate to e-commerce, marketers are increasing email marketing efforts
March 5, 2021 • 4 min read