The Programmatic Publisher

The automation of buying media has created significant challenges and opportunities in the publishing landscape.

  • The Programmatic Publisher

    How publishers are now approaching curation with a calculated embrace

    March 24, 2025
  • Member Exclusive

    Ad Tech Briefing: The AI-powered reallocation of margin is just more of the same

    March 21, 2025
  • The Programmatic Publisher

    Publishers count their losses as the open auction bleeds ad dollars

    March 21, 2025
  • The Programmatic Publisher

    Introducing the Digiday+ Ad Tech Briefing: A new way to unpack the industry’s biggest stories

    March 19, 2025
  • Member Exclusive

    Media Briefing: Brian O’Kelley’s Scope3 promises an AI-powered ad tech reset — publishers aren’t buying it yet

    March 13, 2025
  • The Programmatic Publisher

    The latest earnings round shows public markets aren’t for the faint-hearted

    March 3, 2025
  • The Programmatic Publisher

    Netflix readies pan-European rollout of its in-house ad tech amid pricing competition

    February 10, 2025
  • The Programmatic Publisher

    Publishers want more control over programmatic. Some are finally making it happen

    January 31, 2025
  • The Programmatic Publisher

    IAB Tech Lab seeks to step up its standards-setting in 2025 with new tools for CTV, AI and a move away from web browsers

    January 28, 2025
  • robot drawing on paper. technology for programmatic advertising
    WTF Series

    WTF is ad tech curation?

    December 16, 2024
  • The Programmatic Publisher

    Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam

    December 6, 2024
  • The Programmatic Publisher

    Cinema ad firms – save one – consolidate their programmatic offerings

    December 5, 2024
  • robot drawing on paper. technology for programmatic advertising
    The Programmatic Publisher

    A sign of things to come: Experian’s acquisition of Audigent highlights curation’s rising influence

    December 5, 2024

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