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Navigating Economic Instability

Comprehensive coverage as brands, agencies and marketers try to survive unstable economic conditions.

Navigating Economic Instability

Marketers are ‘hopeful yet reasonable’ ahead of Q4 and holiday season

September 13, 2023
Navigating Economic Instability

‘Mid, single digit growth is back’: ad spending’s new normal looks strikingly familiar

September 6, 2023
Navigating Economic Instability

Digiday editors discuss the top trends from summer 2023

August 29, 2023
Navigating Economic Instability

Ad agency Pereira O’Dell budgets for contingencies in clients’ 2024 campaign strategies

August 22, 2023
Navigating Economic Instability

Here’s what ad and media execs really mean when commenting on a whirlwind Q2

August 9, 2023
Member Exclusive

Research Briefing: Most publishers expect their revenue to increase in the next 12 months

August 3, 2023
Navigating Economic Instability

The ad slowdown (or lack thereof) gives the industry reason to hope

July 28, 2023
Member Exclusive

Media Briefing: Mid-year media check-in

July 6, 2023
Navigating Economic Instability

What’s going on with the media and advertising industries at 2023’s midway point

July 4, 2023
Navigating Economic Instability

Magna forecasts global ad market to continue growth as retail and social media accelerate

June 19, 2023
Business of TV

Study finds open programmatic CTV ad spend slows for the first time in years

June 14, 2023
Navigating Economic Instability

It’s a ‘dogfight’: Publishers’ Q2 revenue was flat and they’re wary of remainder of the year

June 13, 2023
Member Exclusive

Media Briefing: Publisher execs fear lack of visibility for Q3, but feel steady year over year

June 8, 2023

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