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Life Beyond the Cookie

A comprehensive view of how the ad industry at large is preparing for the loss of the third-party cookie.

Life Beyond the Cookie

In rocky digital advertising landscape, advertisers reconsider direct mail

January 26, 2024
Member Exclusive

Media Briefing: Ad buyers say it’s still too early for them to pick which alternative IDs to prioritize

January 25, 2024
Life Beyond the Cookie

‘There is movement now’: Advertisers cautiously step into Google’s Chrome’s cookieless era with the Privacy Sandbox

January 23, 2024
Third-Party Cookie Primer

WTF are private state tokens in Google’s Privacy Sandbox?

January 22, 2024
Third-Party Cookie Primer

Some publishers are starting to see revenue lift from alternative IDs

January 22, 2024
Member Exclusive

Research Briefing: Marketers make the shift as Google actually kills the cookie

January 18, 2024
Member Exclusive

Media Briefing: Here are the Privacy Sandbox proposals publishers are prioritizing in early tests

January 18, 2024
Third-Party Cookie Primer

Digiday’s definitive, if not exhaustive, 2024 Google Chrome third-party cookie deprecation glossary

January 16, 2024
Third-Party Cookie Primer

Here’s what The Trade Desk actually thinks about Google’s Privacy Sandbox

January 15, 2024
Life Beyond the Cookie

‘Dragging on for too long’: Ad execs sound off on the beginning of the end of third-party cookies in Google’s Chrome

January 8, 2024
Life Beyond the Cookie

Nine questions to consider as Google starts its move away from third-party cookies

January 4, 2024
The 2024 Notebook

Fragmented frontiers: Here is a look at the ad industry’s post-tracking tribes

December 12, 2023
Digiday Programmatic Marketing Summit

Why the ad industry still isn’t ready for Google to remove third-party cookies in Chrome

December 11, 2023

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