Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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Media Briefing: Publishers confront leaky social platforms as commerce revenue growth slows
January 13, 2022 • 14 min read -
Blavity to continue building its virtual event model in the metaverse after successful AfroTech
November 29, 2021 • 6 min read -
Why publishers are introducing (and growing) product box programs
November 19, 2021 • 7 min read -
Group Nine’s branded product boxes brought in at least $1 million in revenue in the first year
November 12, 2021 • 5 min read -
The Rundown: One year in, NBCUniversal’s commerce ambitions bloom
November 9, 2021 • 2 min read -
Digiday+ Research: A majority of publishers now sell products directly to their audiences
November 2, 2021 • 2 min read -
Facebook expands live shopping offering to prepare for a bustling holiday season
November 1, 2021 • 3 min read -
‘We don’t do run-of-site anymore’: How Digital Trends Media Group is using its first-party data
October 28, 2021 • 3 min read -
Digiday+ Research: Publishers need to diversify their affiliate commerce businesses
October 26, 2021 • 2 min read