Marketers are following the daylong journey of the Facebook Watch audience

facebook watch

Audiences turn to Facebook Watch for an escape from their daily routine. In this new infographic, learn how marketers can follow their journey. Across the course of their day, data highlights their preferences and behaviors.

More from Digiday

Mobile ad giants AppLovin and Unity locked in legal dispute over data collection

AppLovin seeks court order against Unity claiming improper collection of data generated through its business.

At its flagship unBoxed conference, Amazon Ads collapses buying silos as AI takes a bigger role in media decisions

Full-Funnel Campaigns and DVA+ extend Amazon’s programmatic capabilities to more advertisers, while putting the spotlight on transparency and control.

The Rundown: Average CMO tenure has shrunk by over a third in 16 years

Client-side turnover is increasing, according to a survey of 13,000 U.S. marketing professionals, and marketers are spending less time in post.