Marketers are following the daylong journey of the Facebook Watch audience

facebook watch

Audiences turn to Facebook Watch for an escape from their daily routine. In this new infographic, learn how marketers can follow their journey. Across the course of their day, data highlights their preferences and behaviors.

More from Digiday

How Ace Hardware built its employee AI assistant

Ace Hardware executives took a careful approach in designing and implementing its new AI assistant to work throughout the chain.

Marketers at Possible adjust to the realities of AI while trying to stay human

Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).

Future of TV Briefing: The upfront glossary, 2026 edition

This week’s Future of TV Briefing looks at the terms on the tips of ad buyers’ and sellers’ tongues when talking about the upfront market.