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Marketers are following the daylong journey of the Facebook Watch audience

facebook watch

Audiences turn to Facebook Watch for an escape from their daily routine. In this new infographic, learn how marketers can follow their journey. Across the course of their day, data highlights their preferences and behaviors.

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Google’s ad tech remedies decoded: what changes, what doesn’t and what will take years 

Google proposed restraint. The DOJ proposed surgery. The judge decided compliance.

Should brands swerve, or steer as F1’s U.S. viewership adapts to new coverage?

Formula One is spending to re-engage fans for the seasons’ second half. With viewership figures under question, should brands seeking to share its growth story worry?

Nearly all luxury resale transactions on TikTok Shop US now come from livestreams

Year-to-date, 94% of revenue on TikTok Shop from luxury resale in the U.S. is coming from livestreaming, the platform revealed last week.