Marketers are following the daylong journey of the Facebook Watch audience

Sponsored by Facebook • December 7, 2020 •

Audiences turn to Facebook Watch for an escape from their daily routine. In this new infographic, learn how marketers can follow their journey. Across the course of their day, data highlights their preferences and behaviors.

https://digiday.com/?p=385581

More from Digiday

Marketing in Sports

At the Las Vegas Grand Prix, Mastercard joins a pack of consumer brands flocking to Formula One

November 22, 2024

For marketers looking to align their brands with F1’s expanded appeal to audiences, the Las Vegas Grand Prix is providing a slip road into the sport.

Publishing in the Platform Era

News publishers may be flocking to Bluesky, but many aren’t leaving X

November 22, 2024

The Guardian and NPR have left X, but don’t expect a wave of publishers to follow suit. Execs said the platform is still useful for some traffic and engaging with fandoms – despite its toxicity.

Generative AI

Buying with bots: AI search raises the bar for tailored shopping and transparency

November 22, 2024

AI search platforms like Perplexity and Amazon are adding new ways to shop, but where do the generated recommendations come from?