Marketers are following the daylong journey of the Facebook Watch audience

facebook watch

Audiences turn to Facebook Watch for an escape from their daily routine. In this new infographic, learn how marketers can follow their journey. Across the course of their day, data highlights their preferences and behaviors.

More from Digiday

Illustration of a robot talking to a person.

DMexco ’26 Briefing: From scaling AI operations to teaching the next generation of ‘bold’ CMOs

DMexco 2026 media partner Digiday hosted two panels that outlined the challenge of AI at scale and the CMO of the future.

YouTube invests in AI agents, live ‘gamification,’ and editing tools to keep creators close

Made On YouTube announced a spate of new features for the creator platform; here are the most important ones and what they mean for creators.

Marketers bemoan the culture of ‘good enough’ as standards fall amid the AI bubble

‘Drowning in measurement,’ marketers mull priorities in an internet where ‘two audiences’ exist.