7 seats left:

Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit

SECURE YOUR SEAT

Infographic: How to close the mobile gap

We asked attendees at this week’s Digiday Publishing Summit to discuss the challenge of mobile campaigns. Here’s what they thought about closing the mobile revenue gap, multi-screen campaigns, and more.

Print

More from Digiday

WTF are synthetic audiences?

Publishers and brands are using AI to create a copy of audience behavior patterns to conduct market research faster and cheaper. 

Why consulting firms won’t win at advertising until they solve these points.

The CMO-CCO split is becoming a corporate fiction

The longstanding divide between marketing and communications is eroding — not with a bang but with a slow, steady merging of responsibilities. 

‘Clicks don’t pay the bills, pipeline quality does,’ becomes LinkedIn’s case for its pricey ad prices

LinkedIn’s head of ads measurement, Jae Oh, explains why he believes the platform is “phenomenally cheaper” than others in the market.