Offer extended:
Save 50% on a 3-month Digiday+ membership. Ends Dec 12.
Ivy Liu
What’s the difference between basic programmatic and true advertising automation, and how can brands close the distance for omnichannel success? In this new interactive infographic, explore what it takes for advertising automation to work the way marketers actually want to advertise.
More from Digiday
Pitch deck: How Amazon is recasting Twitch as a core part of its CTV pitch
December 12, 2025
Amazon is positioning Twitch as a defining asset in its CTV ambitions.
Netflix transforms former mall department stores into experiential venues
December 12, 2025
The location in Dallas opens this week, and one at the King of Prussia mall near Philadelphia opened last month.
In Graphic Detail: What to expect in media in 2026
December 12, 2025
Programmatic mix will broaden, while AI investment will both drive ad investment and steal focus from other marketing priorities.