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The creator economy is growing rapidly, but the technology infrastructure required to manage and scale influencer marketing has yet to catch up.
Digiday+ Research Briefing: A look at how tariffs could impact consumer and advertiser spending
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In this edition of the Digiday+ Research Briefing, we examine the impact of tariffs on consumers, retailers and advertisers. As uncertainty remains, we look at some different predictions and their impacts.
Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads
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With AI-driven updates rolling out steadily and traffic patterns shifting, publishers are starting to plan for more zero-click searches.