Advertising Week X begins Monday, Sept. 23. Join Digiday at the Cross Screen Summit, AW Data Congress, and the “Are You Calling Me A Liar?” game show session. Below is a short video to get you excited for next week.
https://vimeo.com/74286466
More from Digiday
TikTok launches MCP server to let AI agents run campaigns
May 13, 2026
The platform launched its own model context protocol (MCP) server during its sixth annual TikTok World event.
Future of TV Briefing: Inside Warner Bros. Discovery’s programmatic upfront pitch
May 13, 2026
This week’s Future of TV Briefing looks at how WBD’s programmatic advertising business has evolved with programmatic playing a bigger part in its upfront deals.
Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack
May 13, 2026
Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.