Digiday+ Research

Original research, charts and in-depth reports based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders.

Digiday+ Research roundup: Gen Z news consumption and diversification in the DSP space were 2025’s top trends

As 2025 winds down, we rounded up the biggest trends of the year, based on the data that resonated the most with Digiday’s readers.