Digiday+ Marketing Briefing
The Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET.
Marketing Briefing: Why agency execs believe there will be more faux OOH in 2024
As major marketers like Maybelline experiment with faux OOH, more marketers are open to the idea.
6 hours ago • 7 min read
-
-
Marketing Briefing: ‘Flat is the new up’: Why 2023 hasn’t been the easiest year for agencies
November 14, 2023 • 5 min read -
What a universal metadata vocabulary means for the future of video advertising
14 hours ago • 3 min read -
-
-
Marketing Briefing: Here are 5 trends you might have missed from Advertising Week
October 24, 2023 • 6 min read -
-
Marketing Briefing: How the short-form video boom is driving marketers to creators for content production
October 10, 2023 • 6 min read -
Marketing Briefing: As influencer marketing grows up, vetting gets more serious for creator partnerships
October 3, 2023 • 5 min read -
-
Marketing Briefing: How marketers’ perception of linear TV is changing
September 19, 2023 • 6 min read -
Marketing Briefing: Marketers focus on search, discoverability as social media use evolves
September 12, 2023 • 6 min read -
