Digiday+ Marketing Briefing
The Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET.
Marketing Briefing: Marketers test retail media even more as the third-party cookie crumbles
For marketers who weren’t as keen to spend on retail media networks previously, the first-party data pitch of retail media networks is now more appealing.
8 hours ago • 6 min read
Featured
Marketing Briefing: Marketers amp up their Las Vegas efforts, including the Sphere, for the Super Bowl
February 6, 2024 • 6 min read
Marketing Briefing: What will the top marketing trends in 2024 be?
January 2, 2024 • 8 min read
Marketing Briefing: Let’s end the year with a recap of the big marketing trends of 2023
December 19, 2023 • 8 min read
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Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’
February 27, 2024 • 7 min read -
Marketing Briefing: How Fanta is modernizing its brand to appeal to Gen Z
February 20, 2024 • 8 min read -
Marketing Briefing: Marketers amp up their Las Vegas efforts, including the Sphere, for the Super Bowl
February 6, 2024 • 6 min read -
Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities
January 30, 2024 • 6 min read -
Marketing Briefing: What are marketers prioritizing as Google starts to crumble the third-party cookie?
January 16, 2024 • 6 min read -
Marketing Briefing: Pop-Tarts and Cheez-Its’ buzz prove why mascots still matter for big brands
January 9, 2024 • 6 min read -
Marketing Briefing: What will the top marketing trends in 2024 be?
January 2, 2024 • 8 min read -
Marketing Briefing: Let’s end the year with a recap of the big marketing trends of 2023
December 19, 2023 • 8 min read